Rescue Rittenhouse Spa recently engaged MJM Ecommerce to provide search engine optimization services for its online store, www.rescuespaskincarestore.com. Rescue Rittenhouse Spa has the distinction of being the top luxury spa in Philadelphia and being the spa destination for many New Yorkers and inhabitants of cities along the east coast. The spa offers an extraordinary and unparalleled …
Watercooler
Mobile Based Text Marketing
eMarketer published a report today about location based text marketing. Below are some highlights of the article and you can read the full article here: http://www.emarketer.com/Article.aspx?R=1007782
28% of mobile users are at least somewhat interested in text alerts
8% are extremely or very interested in text alerts
Respondents who want alerts are mostly interested in coupons …
Main Line Cycles Engages MJM Ecommerce for SEO
We’re excited to have Main Line Cycles on board as a search engine optimization client! Main Line Cycles is a Mainline bicycle store with bikes for the entire family and bikes for serious riders and the weekend warrior. The store was created by Dan Goldberg and has grown to become one of the premier …
Google Chrome SEO Plug-In
I’ve been transitioning into using Google’s Chrome browser as my regular browser and using Firefox for specific things like SEO projects. Firefox is a great browser with all of its plug-ins, but, it it’s gotten a bit clunky over several releases and I don’t like waiting on my applications to catch up to me. Chrome …
Google AdWords Search Funnels
On March 23rd, Google announced a new feature that really gets me excited because of its impact on campaign optimization. This new feature is the Search Funnels report in AdWords. Anyone who does search marketing understands the concept of the search funnel and its importance to customer/client acquisition. Be on the lookout for this tool …
Pascale Communications Engages MJM Ecommerce for SEO
Pascale Communications is a unique public relations firm in Pittsburgh, PA and we’re thrilled to work with them on improving the search engine friendliness of their site.
Georgette Pascale, president and CEO, has fashioned the company into a leading PR firm that is focused on healthcare-related clients including pharmaceuticals, medical devices and other related health organizations. Their PR …
Setting Up a Mobile PPC Campaign in AdWords
Look around you and observe how many smartphones are in people’s hands these days. Look at what people are using in your office, on your next flight, on the street and you’ll see more smartphones in their hands than ever before. The iPhone is a huge hit and Android and Blackberry devices are just as …
November Online Store Promotion Ideas
November is a big month for getting customers familiar with your online store and bringing them back for holiday shopping. The challenge is not becoming to discount oriented so that your customers are trained to only buy when there’s a sale. The promotions listed below will be broad in nature because there are so many …
PPC Casestudy
Challenge
A west coast tanning salon chain is coming off it’s seasonal peak and entering what is historically the slow period. MJM’s challenge is to optimize the campaign so that traffic and conversions increase while controlling cost.
Medium
Paid Search (PPC/SEM)
Solution
The MJM Ecommerce team proactively sought to optimize the campaign to increase traffic and conversions while controlling …
Holiday Planning for Online Retailers: Paid Search
As you’re getting ready to ramp-up your PPC campaigns for the holiday be sure to check out the major retailers in your category for valuable competitive information. When you look at the major retailers or competition look for product identifiers. While you and a competitor might carry a similar product, your competition might use a …
