I’ve been transitioning into using Google’s Chrome browser as my regular browser and using Firefox for specific things like SEO projects. Firefox is a great browser with all of its plug-ins, but, it it’s gotten a bit clunky over several releases and I don’t like waiting on my applications to catch up to me. Chrome …
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Tag: ‘Analytics’
Google AdWords Search Funnels
On March 23rd, Google announced a new feature that really gets me excited because of its impact on campaign optimization. This new feature is the Search Funnels report in AdWords. Anyone who does search marketing understands the concept of the search funnel and its importance to customer/client acquisition. Be on the lookout for this tool …
Woopra: Better Than TV
This is my third post on Woopra…no, I’m not paid by them! Just this morning, over the course of 15 minutes, I watched three customers come to one of the sites we manage and make a purchase. They came from different parts of the country and two bought form the same designer. It was interesting …
